FAQ: Do I enable auto translation for product content?
Managing translations across your entire store can feel overwhelming, especially when you have content from various apps and integrations. The good news? Transcy's Google auto-translate (formerly "3rd-party app") helps by automatically translating storefront text that has no translation yet, without requiring manual intervention.
This guide shows you how to turn on Google auto-translate for content such as third-party app text and helps you navigate product limit considerations to maximize your translation efficiency.
Table of Contents
I. Understanding Google auto-translate
II. Enabling Automatic Translation
III. Managing Product Translation Limits
IV. Solutions for Translation Limits
V. Best Practices for Efficient Translation
I. Understanding Google auto-translate
Google auto-translate lets Google translate storefront text that has no translation yet, in the visitor's browser as the page loads. It covers content that can't be synced into Transcy, such as text from external apps. These translations are not saved in Transcy and cannot be edited in the app.
Key benefits:
- Automatic processing - No manual translation buttons needed
- No tokens - It does not use wallet tokens
- Time-saving - Focus on growing your business while translations happen automatically
- Comprehensive coverage - Works with various third-party apps and content types
II. Enabling Automatic Translation
Setting up automatic translation is straightforward:
→ Go to "Market management" menu in Transcy
→ Click on the "Languages" tab
→ Select your target language
→ Click the three-dot menu (...) and select "Turn on Google auto-translate" (it is on by default for new languages)
For more details, please refer to this How to Translate Third-Party App Content with Transcy

Once enabled, Google translates the untranslated text on your storefront, including content from third-party sources. We recommend keeping it On. On product pages, a product title or description you translated in Transcy is kept; on other pages, Google may still translate over existing text.
III. Managing Product Translation Limits
1. Default Limit Overview
Transcy provided limit products translation based on your plan, kindly check Transcy Pricing Plans to make clear about your limit. This generous limit covers most small to medium-sized stores effectively. However, as your business grows, you might need additional capacity.
Why limits exist:
- Ensures optimal performance across all user accounts
- Maintains translation quality standards
- Provides predictable resource allocation
2. Common Limit Scenarios
You might encounter these situations when approaching your translation limit:
Scenario 1: Limit Reached Notification

Scenario 2: Partial Translation Availability

Don't worry - these notifications simply help you make informed decisions about your translation strategy.
IV. Solutions for Translation Limits
When you encounter translation limits, you have several flexible options:
Option 1: Keep Google auto-translate On
- Turn on Google auto-translate as described above
- Focus your manual translation efforts on your most important products
- Let Google auto-translate cover the rest on your storefront
Option 2: Selective Translation Approach
- Turn off the limit popup
- Filter for "Un-translated pages"
- Select the specific number of pages within your current limit
- Prioritize your best-selling or most important products
Option 3: Immediate Translation
- Click "Translate now" on the popup
- Let Transcy translate products in priority order until reaching your limit
- Perfect for getting maximum coverage quickly
Option 4: Expand Your Capacity
- Extend your resource limit by purchasing additional product quota, please refer to Extend Your Resource Limits in Transcy for more details.
- Upgrade to a higher plan for increased limits and additional features
- Scale your translation capacity as your business grows
V. Best Practices for Efficient Translation
Maximize your translation effectiveness:
- Prioritize high-impact products - Translate your best-sellers and featured items first
- Keep Google auto-translate on - Let it cover routine content while you focus on premium products
- Regular review and optimization - Periodically review translations and adjust as needed
- Plan for growth - Consider your expansion timeline when choosing translation limits
Pro tip: Combine Google auto-translate with selective manual translation to create a comprehensive multilingual strategy that fits your budget and business goals.
Conclusion
Enabling automatic translation for third-party content transforms your multilingual store management from a time-consuming task into an effortless, automated process. Transcy provides flexible solutions that grow with your business.
The key is choosing the approach that best matches your current needs while keeping future growth in mind. With automatic translation handling the heavy lifting, you can focus on what matters most - connecting with customers worldwide and growing your international sales.
If you need further guidance or have any questions, don't hesitate to reach out to our support team through LiveChat in your app or email us at support@transcy.io
Updated on: 14/10/2026
Thank you!